How to use Google Analytics for Beginners?
As we know, Google Analytics is one of the most important tools for achieving the best results for your business in terms of knowing the details of your website visitors and potential customers, and the continuous improvement of your website’s performance.
It is important to define some details of your business so that you can benefit from Google statistics, and know how to use the results and reports in the interest of your company or project to help achieve success.
So I’ll show you some points to define before you start using Google Analytics for Beginners.
1. Define goals and your type of activity
One of the most important tips is that you define your business goals, as representing them helps you a lot in knowing the steps that lead you to your goal, unlike if a specific goal is not specified, you will find yourself lost, and you will not know what to do after obtaining reports and details of your website and its visitors.
Examples:
If you are the owner of a website for a company or a brand organization, your main goal is to increase awareness of your brand and attract potential customers for this organization.
If you are the owner of a blog: Your main goal is to increase the number of visitors to your website (blog) and encourage visitors to share articles with their friends to spread the benefit.
If you are the owner of an e-commerce website: Your primary goal is to increase the number of sales or services to visitors.
Now you must define your goal for your business and the existence of a website for your activity so that you can achieve it step by step, and you can benefit from the Google Analytics tool in achieving the specified goal.
2. Design a good landing page
The landing page is the specific page that you want to increase the number of its visitors because it contains what you want to publish to visitors, and it may be the same as the home page of your website, and it may be another page.
Therefore, there are some details on this page that you must contain in order to achieve the best results for you:
To be a fast page so that the visitor can access it and want to open it again.
The page design should be attractive and reflect its content.
That the page contains a call to action (any clear action that you want the visitor to do, such as calling), put a call button, and an encouraging sentence for the visitor to make the call.
The page should contain links to your company or organization on social media so that visitors can view them easily.
It is preferable that the page contain a form that the visitor fills in so that he receives all new information from the company or upcoming offers.
The page should be connected to the rest of your website pages so that the visitor can browse your site for as long as possible.
This is one of the important tips to benefit from the Google Analytics tool, and for more, read on to ensure the continued success of your online business.
3. Add your website link on social media
In order to achieve an increase in the number of visitors to your website, you must add the website link to social media such as YouTube, Facebook, and Twitter.
This enables you to enter many visitors from other websites, to allow you to know the most sites or channels that bring you visitors, and this also helps you understand your audience and know its division and identification.
4. Define your target audience
To help achieve your goals you should also define who your audience is. Who would you like to visit your site? Where does it come from?
When you answer all these questions, you will be able to develop your site, through the results of the reports that you will get from the Google Analytics tool, and you will compare them with what you specified, do they give the same results that you want or not, and then you will develop and work to reach your goals.
Apply all of the previous tips to ensure that you get the most out of your Google Analytics account, and also help you develop your organization and reach success.
With this, I have completed a comprehensive explanation of the steps to create your Google Analytics account in a professional manner, and how to activate and set it up on your website.
But there are still details about how Google Analytics is used and what details does it show? You will know the answer to these questions in detail and explain with pictures also in the next article.
Therefore, be prepared by creating your account based on our explanation in this article, applying the tips, and waiting for the next article to have collected all the information, details, and use of the Google Analytics tool.
This was an explanation of How to use Google Analytics for Beginners? with details, you can see Google Tutorials for more.
Do not forget to tell us in the comments whether our explanation helped you or not, and share it with your friends to spread the benefit.
